"Unless the first impression is favourable, visitors will be out of your site before they even know that you might be offering more thank your competitors.”

Source: BBC

The Howard Thomas Group website contains advanced features such as rotating images and referal forms.

The Apex Custom Software website is a simple, elegant site.

Website Design and Development

A professional website requires excellent design and strong development techniques. And while the technical development skills can be aided by software used to create website, a strong design is a blend of artistic ability and skillful implementation. All websites that I build begin with a focus on aesthetic design. To begin, I employ the elements of color, using hues that reflect each small business’s professional image and match their existing brand. It’s true that a picture can say a thousand words. To capitalize on the power of imagery, I use custom designed images to convey the message and feeling that your small business wishes to communicate to potential customers. Finally, I design webpage layouts that flow naturally to the eye and emphasize important information.

Even the best designed website needs a sound development foundation. Beautiful web pages lose much of their potential if the code behind them impedes the user. I develop websites which are quick to load so that visitors won’t be tempted to leave the site frustrated by waiting for information to display. The most important functionality of a website is navigation and I pay specific attention to making visitor navigation easy and effective, allowing users to find relevant information quickly. When developing websites, I utilize standards compliant HTML code for the page markup and Cascading Style Sheets (CSS) for the page layout. I also offer an array of CGI and JavaScript features for advanced functions such as contact forms, referral forms, and website traffic analysis.

If your small business needs an aesthetic, cost-effective website, you can learn more about how I design and develop custom websites or contact me for more information. If you already have a website, you may want to learn more about my search engine optimization services.

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